Dyson Is Building the Viral AR Vacuuming app, but Only for iPhone



If you’ve been wondering when you could finally gamify your vacuuming routine after seeing one of the more viral AR videos on social mendia recently, Dyson has you covered, because it’s actually making the thing for iPhone and one of its patently pricey stick vacuums.

Shopify’s Principal XR Engineer Daniel Beauchamp is no stranger to prototyping weird and wild AR/VR input schemes, although you might be more familiar with his latest take on AR cleaning which made the rounds on social media earlier this year, which uses a Quest Pro with a Touch controller attached to the ad hoc ‘spatial vacuuming’ setup.

Now, it seems Dyson has caught wind of just how useful such an AR app would be by ostensibly introducing its own take on Beauchamp’s viral prototype.

Called Dyson CleanTrace, the AR vacuuming system is a mobile-based setup, which critically doesn’t use any sort of headset–rather an iPhone 12 Pro or greater, a custom phone holder, and Dyson Gen5detect stick vacuum ($900).

Check it out in action below:

Besides using a LiDAR-equipped iPhone for passthrough AR, another difference is how the app allows you to digitally ‘paint’ when cleaning areas instead of visually powerwashing them like Beauchamp’s prototype. The company also claims that it was inspired by their line of 360 Vis NavT robotic vacuums. However, the similarity is uncanny. Dyson Robots are more intelligent than most people who clean. They know exactly where they are, what they’ve done, and how far they still have to go. The Dyson CleanTrace adds an extra level of intelligence in cleaning to the Gen5detect. The Dyson CleanTrace technology allows you to track where you’ve cleaned and what you didn’t clean. This, along with the on-board particles sensing tech, proves that your floor is really clean.

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