Xbox CEO unveils ‘new Xbox division’ for game-adjacent ventures named ‘XP’
Xbox Revolutionizes its Business Model with New XP Division In a move that signals Xbox’s commitment to expanding its brand beyond gaming, CEO Asha Sharma unveiled a new division dedicated to game-adjacent ventures. Dubbed XP, this innovative approach brings together four key pillars under one umbrella, each contributing to the rich and immersive experiences fans
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