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As per an official announcement, the company will be focusing on gaming studios that have established IPs as well as those who are advancing cutting-edge technology such virtual reality and AI. Nazara Technologies’ MD and CEO, Nitish Mittersain, stated that the company has had significant success with its “acquire-and-scale” strategy in the past few years, as evidenced by Kiddopia’s, Nodwin Gaming’s, and Sportskeeda’s post acquisition growth. We are particularly focused on investing in and acquiring gaming studios globally with a specific focus on India’s 500 million gamers as well as the large North American market”. We are particularly focused on investing in and acquiring gaming studios globally with a specific focus on India’s 500 million gamers as well as the large North American market”.
Founded in 2000 by Nitish Mittersain, Nazara is a gaming and esports company having presence in India, US and other global markets.
Among its portfolio firms are Pro Football Network and Sportskeeda in the sports media sector, and Nodwin Gaming in the esports space. Nazara offers gamified early learning products like Kiddopia, Animal Jam and Sportskeeda, both of which claim to be leaders in their segments.