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As business operations shift, executives and entrepreneurs are increasingly turning to an on-demand workforce that is simultaneously empowered by technology and drawn to purpose-driven projects.
Consider Upwork, whose 2020 Future of Workforce Pulse Report revealed that nearly 80% of hiring managers engaging freelancers feel confident about doing so. This new paradigm promotes innovation, as
agreed that the use of freelancers allows for greater flexibility. The most striking statistic is that 84% of managers who use freelancers feel better equipped to adapt to disruptions in the future, as opposed to 69% of employers relying on only full-time employees. As nearly 79% of businesses plan to increase engagement with freelancers over the next two years, the time is now for executives to realize their inherent potential.
Related: 60% of hiring managersThe job market continues to shift
After a season of massive Navigating the Great Reshuffle: Why Your Employer Brand is Key in Recruiting Talent
, we’re back to seeing layoffs and downsizing. The job market continues to shift
After a season of massive hiring, we’re back to seeing layoffs and downsizing. Independents with high levels of expertise can fill this void. They can help fill the void. The ability to “rent” expertise is increasing as companies hire freelancers for projects involving emerging technologies and new markets. With niche contributors available to plug knowledge gaps, owners can explore ideas that once seemed unrealistic due to internal constraints–unlocking inventiveness and first-mover advantage. unused office spaces with rising rent* Stronger employment brand:talent gap Blending full-time employees with project-based freelancers signals a commitment to modernization and work-life balance. Offering both engaging work and flexibility will help draw exceptional candidates and help you compete with corporate giants for top-tier talent.
Related:
Tips for capitalizing on gig talentHaving explored the forces reshaping work, executives may wonder how to effectively leverage freelance platforms. How can you be sure you are getting the best value for your money if the hire is not physically on site full-time.* Clearly define projects:
Contract hiring thrives when deadlines and expectations are set upfront. Detail requirements around the deliverables and success metrics. Also, include required skills, projected time investment, as well as any other details. Keep your expectations and communication clear to avoid delays. Examine their profiles and discover what motivates them. You can manage collaboration by providing constant context, feedback, and guidance to each stage of the project, while also encouraging autonomy. The best results are achieved by a dynamic combination of all these characteristics. Uncovering additional ways, freelancers can enhance the business deepens the relationship.Related: Top platforms for connecting with talent
Now comes the hard part: finding contractors who bring fractional expertise sets. There are a growing number of platforms, of course, but I’ve found that the following stand out as leaders::
Ideal for execs seeking design, digital marketing, writing, video and admin support. It is known for its affordability and the ease with which jobs can be posted. It taps a global talent pool, too.Can Retirees Thrive in the Gig Economy? Navigating a Changed Workforce
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A flexible platform that spans more than 150 skills. Everyone from small business to large enterprises uses it. Strong at IT, development, design, finance and consulting.
: Focuses exclusively on the top 3% of talent. The best for software developers, designers and project managers. All contributors are extensively vetted.
: A growing independent platform that vets and connects both job candidates and hiring companies. Best of all, it doesn’t take a commission from projects.
Related: The numbers speak for themselves: businesses engaging freelance professionals report greater confidence and competitiveness, as well as the ability to withstand turbulence, yet legacy beliefs can still cause hesitancy among those keen to hire. With the help of such specialists, businesses can expand their horizons without being restricted by outdated staffing models.